Magnises is first and foremost a club. One of the most prominent benefits is a black card that is personalized for you. This card allows you to receive special benefits indicative to the city you live in. Billy McFarland founded Magnises in 2013, and the black card was launched in 2014. This card was designed to have extensive benefits for members. The card functions by using the members current debit or credit card and linking it to the Magnises black card.
With a black card, you can be at exclusive events, have the use of private spaces for meetings, or have champagne and complimentary food dishes at your favorite restaurants. Private spaces for members are available so people can meet and get to know one another over a free drink. Seeing an art show at a top gallery, specialized pricing for sporting event tickets, getting into the very hottest of clubs, and complimentary upgrades for travel are amazing benefits included for members. These luxurious benefits all go with the card. Magnises also gives the major brands the ability to offer their products to the younger crowd.
A digital, mobile application allows members to text, obtain recommendations for restaurants, and find the places they will individually enjoy the most. Everything is based on each persons preferences. This helps to bring together all the members of Magnises to form their own social network. It is an unfortunate fact that in todays society, people have a difficult time finding each other. McFarland has made it easy to bring together people with the same interests.
According to McFarland, the biggest competitor Magnises faces is American Express. By offering services based on individual communities, Magnises is making a statement all their own. Most of their advertising does come by word of mouth, although they have a substantial presence online. They also sponsor parties that are for members only.
Some of the new features available with Magnises card include ClubPass, allowing members discounted rates to exclusive nightclubs. Hotel Pass offers discounted rates to may of the dream hotels. This allows members to enjoy what they previously were not able to. Most of the members are professionals and fall between twenty-one and thirty-five years of age.
Magnises’s membership has already exceeded 12,000 individuals. New benefits are being added to the perks of membership on a regular basis as well. This is a platform that is complete in every single way. New businesses are being connected to millennials, offering services ranging from a get away to a luxurious location to enjoying a private concert. The black card is about the many perks that come along with being a member. Originally this card was only available to individuals in New York, although Magnises is beginning to expand, making their amazing benefits available to more people.
See the Benefits at Magnises.com