Posts in Category: Brazilian Entrepreneur

Jose AuriemoNeto Lifts Brazil’s Real Estate to Greater Heights

JHSF is the leading company in the real estate sector in Brazil. It was founded in 1972 by two brothers under the name JHS. The company was mainly involved in construction and incorporation services. Currently, it is involved in the development of shopping centers, exclusive hotels, and an international business airport. Their participation in the residential and commercial industry is also quite noticeable. The company is made up of four business units. These include a shopping center, airport, incorporation, and Fasano Hotel and Restaurants. JHSF has maintained its position at the top because it is able to identify opportunities in the real estate market way before its competitors. This has enabled them to be pioneers in the industry and come up with sustainable solutions while developing projects.

Over the years, the company has grown and set up in areas such as Sao Paulo, Salvador, and New York. It has redirected its business focus to where there is recurring revenue. This has led to the development of the Catarina Integrated Urban Development Project. The first phase was the creation of the Catarina Executive Airport and the Catarina Fashion Outlet. JHSF is a huge company that is over forty years old. It has received international recognition and also a couple of awards for exemplary performance. Some of these awards include the PINI award for the category ‘planned daring’, and one of its buildings was voted as one of the best building in the world and learn more about JHSF.

The President of JHSF

Jose AuriemoNeto is the current president of JHSF after he replaced his father Fabio Auriemo when he was 27. He studied in Fundacao Armando AlvaresPenteado (FAAP) University and first began working for JHSF in 1993. He oversees the company’s interests in office buildings, hotels, and other development projects. As chairman of the company, he administers the groups shopping and retail portfolio. He has also overseen the company’s first venture into retail. This involved signing exclusive partnership agreements with Hermes, Pucci, and Jimmy Choo. In the year 2012, the company was able to secure a partnership with Valentino opening the first stores of its kind Brazil and read full article.

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Alexandre Gama: The Brazilian Entrepreneur

Alexandre Gama is one of the most successful creative directors/entrepreneur of communication of his time. Gama specializes in artistry,and communication. He started his career as a copywriter in the field of advertisement. He has worked for agencies like Oglivy and Mather. Gama attended college and received a bachelors degree in communication and advertising. Then Gama went on to internships/working with creative agencies like BBDO, Young and Rubicam, and DM9. After working with those three agencies, Gama went on his own path and decided to work with Neogama (which is a Brazillian advertising agency) in 1999.

Neogama was one of the most successful advertising agencies; not to mention, the only advertising agency to win the Cannes Festival awards in the same year the agency was established. From 2002-2016, Neogama joined a British advertising agency(BBH);but eventually their affiliation with each other ended in 2016, Neogama agency invested all of their attention into advertising in Brazil again. Neogama is definitely Alexandre Gama’s most successful business venture, he is also successful in other things too, like being the only Brazilian that is apart of a committee that specializes in global advertising agencies, and is heavily involved in the Brazilian art scene.